The Luxury Lamborghini Aventador

The two-door Lamborghini Aventador was first shown in 2011, directly at the company’s home base, in Sant’Agata Bolognese. Following the reveal, it then appeared before the general public at the Geneva Motor Show. Without preliminary concept models, it was launched directly into functional production, writes Oliver Taylor.

The Aventador is a one hell of a beast. Around the middle of the coupe, which incorporated all of Lambo’s most daring design ideas at that time, you can find its impressive V12 engine. The 6.5-litre motor produces 700 horsepower and 690 Nm of torque. Paired with a robotic gearbox and all-wheel drive, it made reaching the first ”hundred” in 2.9 seconds a reality. The maximum speed is 350 kilometres per hour.

A year later, at the Geneva Motor Show, Lamborghini unveiled the Aventador J concept, which, in part, served as the predecessor to an open-roof version of the supercar. Unlike the subsequent Aventador Roadster, the concept had no windshield or side windows.

The prototype retained the same 700-horsepower engine, but noticeably differed in the design of the carbon monocoque: in the absence of a roof, to maintain the rigidity of the structure, Lambo engineers installed special arcs behind the seats. At the same time, the car lacked air conditioning and an audio system. This, however, did not stop the company from selling the unique model to a collector for €2.1 million (the regular Aventador is priced around €290,000).


At the end of 2012, Lamborghini unveiled the production version of the Aventador without a roof. The supercar turned out to be 50 kilograms heavier than the coupe (1,625 kilograms) and a little slower: its acceleration from zero to a hundred takes three seconds (versus 2.9 seconds for a two-door). The maximum speed remains the same - 350 kilometres per hour.

In 2013, at the Geneva Motor Show, Lambo presented a limited-edition special model Veneno, built on the basis of Aventador and dedicated to the 50th anniversary of the brand. It was equipped with a 750-horsepower V12 engine, which accelerated the two-door to its first 100 km/h in 2.8 seconds. The maximum speed augmented to 355 kilometres per hour. The models in circulation were only three in all, and all of them sold before the premiere (each one - about €3 million).

Shown a year later, the Veneno roadster was inferior to the coupe in dynamics (2.9 seconds in 0-100 kilometres per hour) and exclusivity - nine were built in open versions. However, the price tag turned out to be higher - about €3.3 million.

A little later in 2013, at the Shanghai Motor Show, the company announced another special series in honour of its own 50th anniversary. A total of 100 copies of the coupe and roadster dedicated to the 50th Anniversary were planned, each featuring a retuned and more powerful engine (a 720-horsepower version of the 6.5-litre V12 engine). In addition, the models received improved aerodynamics, as well as a special exterior and interior design.

Two years later, 2015 saw the arrival of the Lamborghini Aventador LP 750-4 SuperVeloce Roadster. The mass of the open Aventador SV was 1,575 kilograms (50 kilograms lighter than a standard roadster). The SV models were also distinguished by improved aerodynamics, the maximum speed in both cases exceeding 350 kilometres per hour.

Another special supercar made its debut at the 2016 Geneva Motor Show, based on the Aventador - it was the Centenario, commemorating the 100th birthday of the brand’s founder, Ferruccio Lamborghini. The special supercar received a 770-horsepower modification of the 6.5-litre engine. Like the original coupe, the Centenario Roadster features a revised V12 with a tachometer red zone starting at 8,600 rpm. Lambo announced that it will release 20 copies of the two-door and the open version each. Moreover, they were all sold out long before the premieres. The cost was €1.75 million and €2 million, respectively.


Lamborghini Aventador S, an updated version of the supercar made its debut on December 19th and its changes were largely technical. A quick glance at this car may have led the observer to think that Lamborghini had gotten lazy with the updates, releasing a “new” car that looked almost identical to the older version. Other than bumpers and wheels, and the letter S added to the name, there were no visible changes. But was it really the case? Of course not. The upgrades for the Aventador S were mostly internal, but very significant!

For the first time, a Lambo coupe received a fully controlled chassis, where the rear wheels turn slightly in the same or opposite direction relative to the front. This increases the stability of the car at high speeds and improves maneuovrerability at low speeds.

The updated supercar came equipped with additional aerodynamic elements. The new body kit increased downforce by 130 percent at the front end, and an adjustable spoiler increased downforce by 50 percent at the rear. At the same time, the spoiler was completely retracted into the body, which at certain points reduced the coefficient of aerodynamic drag by 400 percent compared to the original Aventador. The control electronics of the car after modernisation also received a new mode. Now, in addition to the Strada, Sport and Corsa, there is an Ego variant that allows you to separately adjust the operation of the engine, transmission and suspension.

Thanks to the adjustment of the valve timing and the modernisation of the intake, the power of the 6.5-litre naturally-aspirated V12 engine was increased by 40 horsepower - up to 740 (with the same 690 Nm of torque). The tachometer red zone now starts at 8,500 rpm (versus 8,350 for the previous Aventador).

The acceleration time from zero to 100 kilometres per hour has not changed and remained at 2.9 seconds. The “S”, however, reaches 200 kilometres per hour in 8.9 seconds, and 300 kilometres per hour in 24.5 seconds.

And then, at last, the new generation of Lamborghini’s iconic V12 flagship was released in a limited edition in 2019 - The Aventador SVJ. The three capital letters in the name of the new model indicate its superiority: SV stands for Superveloce (translated from Italian as ”superfast”), and the suffix ”Jota” symbolises the exceptional speed of the sports car on the racetrack. The ambition of the Aventador SVJ was confirmed at the Nürburgring North Loop, where it won a new production record: the supercar covered a 20.6 km loop in just 6 minutes 44.97 seconds. The new model has been released in a total of 900 units. It also features a unique configuration with a design that uses a large number of carbon fibre elements - The Aventador SVJ 63 version was produced in a limited edition of 63 units.

Featuring an improved engine, with an increased performance to 770 horsepower at a maximum of 8,500 rpm, the SVJ became the most powerful production car with a V12 engine ever produced by the company. The engine torque is 720 Nm at 6,750 rpm, which with a dry weight of only 1,525 KG gives the SVJ a specific gravity of 1.98 kg / l. The SVJ accelerates to 100 km / h in 2.8 seconds, and to 200 km / h in 8.6 seconds. The maximum speed exceeds 350 km / h, and the braking distance when braking from 100 km / h is 30 meters.


But the Aventador SVJ is more than just a high-performance sports supercar. Beyond its impressive stats, its mission was to offer the perfect vehicle for the most demanding and sophisticated client. The creators of the SVJ embedded an answer to this challenge into all of the elements and technologies of the vehicle: from its design, aerodynamics and efficiency to specific gravity, power and driving characteristics. After all, luxury is part of the Aventador brand, boasting some celebrity owners like Kanye West, Christiano Ronaldo, Floyd Mayweather and Justin Bieber!

While all of the above may be exciting information, what, pray tell, does it feel like to drive an Aventador? Well, imagine it racing down the track…The space around it is distorted, rippling in waves from the heat of a glowing V12. From the heap of polygons of the triple exhaust, a flame bursts out every now and then: barely noticeable, dense, blue-orange, it does not look like the flashes of a fire, but rather like discharges of high-temperature plasma. The air is so thick from the general tension that only supercars with a capacity of more than 700 forces are capable of moving in it.

Behind the wheel of an Aventador, the whole length of the track, almost a kilometre, can fit into roughly three heartbeats. You glance down and manage to see ”255” on the speedometer, although it feels like you’re rushing forth at lightspeed. After such an acceleration, the chances of experiencing something even cooler in life aren’t very high! 

The next Aventador in line, alas, has been delayed until 2024, with its signature V12 engine under question for the twin-turbo V8.   E